Perrier isn’t just sparkling water: it's become a state of mind. It all began with an enterprising Englishman who had a flair for marketing. Since then, Perrier has overcome a scandal, gained a reputation for advertising genius, attracted some of the biggest names in design – and reinvented itself to survive the ages.
Season 1 • Episode 2 • 17 mn
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S1 • 5 • 18mn