A f***ing good idea

Stationery gets a reboot for the digital era [FR ONLY]

It was a bold move—launching a new stationery brand in today’s digital era. But by founding Papier Tigre, Julien and Maxime wanted to return this artform to its former glory. In just a few years, they practically reinvented this somewhat stuffy market, using innovation and sheer audacity to achieve new ways of designing and marketing stationery.