Lexon turns everyday objects into affordable works of art. Collaborating with some of the top names in design, this iconic French brand has graced the cover of Time magazine and made it into MoMA’s permanent collections. While they are now an integral part of contemporary pop culture, they’ve also stayed relevant in today’s digital era.
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Every famous brand has an origin story: an iconic product, new market opportunity, relentless ambition or maybe just an idea that spreads like wildfire. Brand Stories goes back to the beginning of the adventure and shows you the incredible journey that turned these brands into household names.Extra • Trailer • 1 mn