Building Relationships One at a Time
As every seasoned networker knows, your contacts are more than just acquaintances—the goal is to build real relationships that will lead to better opportunities. With Lawson's conversational toolkit, you’ll learn the 4 questions you must ask to ensure the connections you build will last.
Lesson 6
Next lessons
Develop your goals with these other lessons
Storytelling is Key
In the world of networking, most people fear coming across as a bore. By working on your personal storytelling skills, you’ll not only avoid that dreaded pitfall but also learn how to evoke emotions, surprise your audience, make them want to know more—and make sure they never forget you!
Lesson 7 • 6mn
Be Specific
Casting the net too wide is not a sound strategy, because building a successful network requires precision and a clear goal. Lawson illustrates this idea by telling a story about a red Ferrari—and how even the simplest strategy can be used to grow your network.
Lesson 8 • 5mn
Networking Follow-Up
Networking is a process with its very own before, during and after. After swapping business cards and initiating new conversations, don't let procrastination damage your credibility. Here Lawson shares his follow-up networking strategy for building relationships that last.
Lesson 9 • 5mn